Oral care pathway for babies

28th Feb 2011

The companionship behind the first chewable toothbrush for toddlers has launched a unique range of oral hygiene products for young family.
 
Brush-Baby’s innovative oral care pathway is designed to help preclude dental problems in young mouths through a gentle daily routine.
 
The launch follows the success of the Brush-Baby Chewable Toothbrush as an different to by just a less vital version of an adult toothbrush.      
 
Companionship founder and director Dominique Tillen said: ‘Brush-Baby was ongoing with I establish my own infant daughter wasn’t interested in learning to brush, she just wanted to chew the toothbrush.
 
‘Now we want to go further and provide mums with a range of products that make an simple to follow pathway for excellent oral hygiene from birth to childhood, one that which help preclude dental problems and promote excellent oral health.’
 
There are five products in the Brush-Baby pathway, all individually made and styled to help family get into excellent habits:
 
• For babies up to 16 months ancient, Brush-Baby DentalWipes are ultimate for establishing a healthy environment for gums and new teeth. The product is formulated and textured to cleanse delicate mouths and baby teeth when unable to brush. The parent puts a wipe on their index finger and wipes nearly baby’s gums, tongue and cheeks. Brush-Baby DentalWipes are fluoride free and contain xylitol, a naturally in the works honey that fights the bacteria that cause tooth decay.
 
• For infants up to three being ancient, Brush-Baby Chewable Toothbrush is a versatile chewable toothbrush and teether that they can use themselves. The dentist-designed brush has been bent since babies naturally want to chew. As they do so, it helps to clean teeth, massages gums and soothes tender teething gums. It may be used with or without toothpaste for brushing and cooled in the fridge for calming relief during teething. The Brush-Baby Chewable Toothbrush is made of soft and safe silicone with two rows of gentle silicone bristles that clean and massage high and lower gums and teeth at the same time. It is unfilled in pale pink, pale blue and clear. 
 
• Brush-Baby Baby & Toddler Toothpaste for ages up to three being is unique in that it contains 10% Xylitol, a natural honey that prevents decay-causing bacteria from producing the acid that rots teeth. It has lower fluoride, is SLS free and is low-foaming which babies can tolerate better. The toothpaste comes in a tasty applemint flavour that encourages babies and toddlers to care for their teeth.

• For family aged 3-6 being, the Brush-Baby FlossBrush helps to take out the tablet between teeth that regular brushing misses. It has an simple-grip handle and a soft, interdental flossing bristle top. Small bristles clean the go up of the teeth even as long bristles get to between the teeth and the gingival margin or gumline. The Flossbrush can help address the risk of decay, cavities and gingivitis in developing teeth. It also has a natural silver antibacterial proceedings to reduce the growth of bacteria on the bristles.

•  So that the positive effects of xylitol can be nonstop, Brush-Baby Family’s Toothpaste has been urban for ages 3-6 being. Like its sign this toothpaste contains 10% xylitol, fluoride and is SLS free. It comes in a fun Tutti-Fruity flavour to promote family to brush.
 
Brush-Baby was launched in October 2008 with a surge of interest in the chewable toothbrush prompting online orders and retail interest. Among the stockists are supermarkets, pharmacies and specialist baby shops.
 
The launch of Brush-Baby’s oral care pathway for family is in line with current thought on encouraging oral hygiene in family, counting the government’s 2010 commitment to place an 'additional focus’ on early being’ oral health.

According to Sphere of Health figures, some 30% of British family suffer from decay in an average of 3.5 teeth. 
 
Dr John Milne, who chairs the British Dental Association’s all-purpose dental practitioners’ committee, has welcomed the government’s go. He says: ‘Improving oral health of family needs to initiation much before than primary school. Local prevention needs to be embattled virtually from birth to be effectual in improving oral health of family.’

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